Having developed art programmes for McGraw-Hill in other facilities, our client understood the company's commitment to use art to create a stimulating work environment for employees and, at the same time, to reinforce the innovative and forward-thinking image of the company. Taking the aesthetic cue from both the architecture and the interior design plan, we developed with the client an art masterplan that took advantage of the opportunities presented by the soaring atrium space and the rich modernist palette of the offices. The use of strong colours, bold imagery, and natural elements were also features that shaped the collection.
For the entrance reception and atrium media wall, extensive research on contemporary artists was undertaken, however the team's choice of materials was narrowed to antique glass, which provided an harmonious counterpoint to the interior elements such as cherry wood, steel, and stone. For the upper atrium, a wide-ranging review of over 40 recognised sculptors lead to the final selection. The large-scale commissioned installation features leaf-like structures that gracefully float through the air, gently reflecting the rich colours of the media wall and the surrounding environment.
For other areas of the facility, a collection was crafted that included both emerging and established artists, with an accent on British talent. An imaginative mix of mediums, selected for their use of colour, style and uniqueness includes paintings, photography, textiles, wood, glass, ceramics and prints. The art programme works with the smart and lively interior design, playing off the details and finishes such as stainless steel (also utilised in the display cases) and cherry wood art niches.
The new offices boast internationally recognised artists - a collection that would fill a modern gallery most handsomely. The art collection stirs creativity in an extraordinary work environment, and has reinforced the McGraw-Hill brand identity in its new European headquarters.